NATM Action Challenge

NATM 2020 Action Challenge

Below you will find ten challenges with resources.  When you've completed one of the challenge items, share on social media using the hashtag #NATM2020challenge.  Tag @NATA1950 to be entered into a drawing for prizes.  Sharing your pictures, success stories and ideas from each completed challenge is encouraged.

If you have any specific questions or it's not covered below, reach out to

Download the printable NATM Action Challenge Checklist

Challenge 1

Share NATM content from @NATA1950 on your social media channels (Facebook, Twitter, Instagram, etc.).


NATA Facebook

NATA Twitter

NATA Instagram


Challenge 2

Introduce yourself to or reconnect with four local reporters and share our customized NATM press packet.


Media alert template

Press release template

Ingredients for a PR story

Five ways to position yourself in the media

NATM "tip sheet"


Challenge 3

Get your National Provider Identifier (NPI) with the AT Taxonomy code, and reach out to five colleagues to make sure they have theirs, too.  (Every number counts!)


What is an NPI, why should I get it and how do I?


Challenge 4

Give a social media shout out to a fellow AT whose actions have positively impacted your life.  Tag @NATA1950 in your post.


Challenge 5

Display your NATM poster in a high-traffic area along with the "Did You Know" AT Fact Sheet.


NATM poster

Athletic Training Fact Sheet


Challenge 6

Ask the sports information director, publicist, marketing department or front office staff at your organization to share a NATM specific message on their website, newsletter, social media, scoreboard, marquee, etc.


Digital Ad (160 x 600)

Digital Ad (250 x 250)

Digital Ad (300 x 250)

Digital Ad (728 x 90)

Public Recognition Template


Challenge 7

Reach out to your local radio or TV station to get a NATM public service announcement shared on the air.


PSA how-to and template


Challenge 8

Talk to your local government officials to secure a proclamation for this year’s NATM.


About Proclamation

Proclamation Template


Challenge 9

Identify key decision-makers (superintendent, principal, athletic director, etc.) within your organization and share a letter about athletic training and NATM letter with them.


NATM 2020 Informative Letter

NATM 2020 Letterhead

Employer Resource Toolkit 


Challenge 10

Introduce yourself or build on your relationship with local medical providers (primary physicians, pediatricians, dentists, occupational therapists, speech pathologists, etc.), and share NATM materials.


Outreach template