Marketing Communications & PR Resources


NATA Move It Video








NATA Communications Toolkit

The NATA Communications Toolkit (pdf) is designed to help NATA districts distribute information to their membership. The toolkit contains the following:

  • Sample Communications Strategic Plan
  • Annual Communications Calendar
  • Monthly Communications Run Sheet
  • Social Media Best Practices
  • Social Media Measurement
  • Social Media Policy For Volunteers
  • NATA News District News Submission Calendar
  • NATA Verbal Style Guide
  • Logo Guide for Districts & States

If you have questions related to the Communications Toolkit, please contact NATA Communications Manager Jordan Grantham at


NATA Public Relations Resource & Stylebook

The NATA PR Resource & Stylebook (pdf) was created by the NATA Public Relations Committee to help NATA members publicize the profession.


NFL Gameday Advocacy

NATA has partnered with USA Today Health and Human Services in a marketing effort to promote athletic trainers to NFL game day attendees. This NATA advocacy ad (pdf) will be featured in the gameday programs of the San Francisco 49ers, San Diego Chargers, Oakland Raiders, Denver Broncos and the New York Giants during the 2015-2016 season. Our message will focus on “Who is taking care of your kids?” and prompt readers to visit our public website scheduled to launch this fall.