Commonly used terms

Worth
Short Definition
The monetary value of a service provided.
 
Long Definition
The monetary value of a service provided. The worth of an athletic training service may be determined by the local market, the number of available athletic trainers, the experience level of the athletic trainer and other factors. Worth is considered a more objective number like the going rate for outreach services versus value which is a more subjective term that involves the perceptions and needs of the customer. The monetary value does not solely mean a dollar to dollar exchange. This can be met by a fair return or equivalence in goods, services, or money.

Value
Short Definition
The extent to which a service’s worth is perceived.

Long Definition
The extent to which a service’s worth is perceived by its customer to meet needs or wants. Value may be less than, greater than or equal to worth. This is a term similar to “importance” it has both subjective and emotional aspects. The value of an athletic trainer’s service to an injured athlete who is anxious to return to his/her sport may be higher than a healthy individual’s. The value that an athletic trainer brings to a secondary school for example goes beyond the healthcare aspect of athletic training. The added value that an athletic trainer brings to a secondary school includes but is not limited to: risk abatement, positive public relations, safety, reduced absenteeism and education.

Setting
The place where the athletic trainer practices, utilizing their skill set as an athletic trainer.

Revenue
Compensations associated either directly or indirectly, with providing athletic training services.

Reimbursement
Payment for providing an athletic training service.
 
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